Learning Units

Market Strategy for Nature-based Enterprise - Part II

Strategy is core to business planning and market development. In part 2 of this lesson, the nature based enterprise is guided through a well-established strategic management tool (Porter's Five Forces). This tool is adapted to the NbE form of business to enable the learner to understand the competitive forces and power dynamics at play across their sector. Participants will reflect and analyse on their sectors to evaluate the impact of these forces on their enterprise and to arrive at their own actions to offset sector-level threats.

Find here the editable version and the teaching note.

Educational Level:

Language:  English

Organisation: Horizon Nua

Market Strategy for Nature-based Enterprise - Part II

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